8 videos from pitch session at Startup Slalom + Startup Wise Guys B2B hackathon (Riga, Latvia; August 2017)

I am very often asked to give some advice about startups and freelance, even if I do not consider myself as start-up expert at all, but at TechHub Riga events. Somehow I learned to ask nasty questions about business model(s) and cash flow, research and “did you Google it?” with “there is an app for that already” and so on… Here are idea pitch where you can learn, find answers and mistakes on how to pitch idea!

I will speak at WordPress Latvia Meetup (August 2017)

It took long, but finally, I am back in Latvia for some time and also will do something useful, like speak at WordPress Latvia Meetup next week. I am doing full-time freelance since 2008 and only from 2012, I started turning it into entrepreneurial business. It’s fun and bumpy ride and worth to take. I’ll share also some parts of this ride.

Essential Steps to Fail-Proof Your Startup (guest post)

Possessing a personal initiative for establishing and running a small business is a trait that should be nurtured and developed. One of the key elements of this process is learning how to behave when you find yourself in dire financial straits. Many business owners, especially younger ones, give up after an initial failure and never make a new go in the startup field. This is why we have prepared some steps that should help every new startup launcher cope with failing.

About Content Marketing misconception from MOZ

Good Moz Whiteboard Friday’s video from Rand Fishkin about Content Marketing misconception. If You can also add offline work metrics…

What makes You itch? Inspirational video about Education by Alan Watts

Video that inspired me to think about my future and studies (in Denmark) and getting better education.

Sceptical about Ads on Social Platforms. Watch video about Ads and Facebook Fraud!

I am always sceptical about Ads on Social Platforms like Facebook or other places. They are greate to get attention for short time of perion from real users, but in long run I still think it’s waste of money. Here are some evidences by BBC’s technology correspondent Rory Cellan-Jones, that Facebook’s revenue is based on fake likes. Well it’sup You to belive or not.

Supply and demand my friend. It’s about creating urgency.

If you can sell anything, then sell me this pen right here. Why don’t you do me a favour and write down your name on that napkin right there. Supply and demand my friend. It’s about creating urgency. Then they want to buy the stock because it’s something that they need.

How AirBnB started (short video)

I like inspiring stories. This time about AirBnB.

The cookie is dead. Stalkerish multiple device Ad targeting.

As part of my studies I had to make Executive Summary of current events in any article in any business related trustful media. Since topic was open, I found interesting to write about browser cookies and ads (, and online stalking of users) on multiple devices. One thing I never done before or at least do not remember that I was doing that. Since this is just executive summary of original article, I found it useful for further references in my freelance too.

How to add holidays to Outlook calendar

Some moths ago I was surprised that it’s hard for people to find out how to add holidays to their Outlook calendar. Sharing my notes with readers. Must be more than just few people who do not know how.

© 2004-2017 Rolands Umbrovskis | | Advertise on Network